Pulsar

 
Pulsar is the leading AI-powered audience intelligence platform, combining conversational and behavioral signals from the world’s leading digital destinations to help brands understand their audiences and create messages that matter to them. It is part of the AIM-listed Access Intelligence Group.
 
@pulsarplatform

Products & Services

Pulsar TRENDS – Visualize how social media trends spread, and track how they heat up and cool off in real-time, and see how the conversation spreads.

Pulsar TRAC – The most advanced social listening and insight tool on the market, combining keyword and content tracking with audience segmentation. Pulsar TRAC is the only social listening tool bringing together all the signals from your online audience: social, search, media, and web analytics.

Pulsar CORE – A complete analytics tool to measure and optimize performance across your social channels and websites. Manage all your digital audiences in one place. Pulsar CORE brings together your Facebook, Instagram, Twitter, YouTube, and LinkedIn channels, as well as your own websites.

Pulsar RESEARCH – Continuous and one-off research programs integrating quantitative and qualitative methodologies, to turn audience data into strategic insight.

Industries Served

  • All industries

Clients Include

  • Discovery Channel
  • NHS
  • King’s College London
  • Levis
  • Thinx
  • Mazda Motor Europe
  • Shelter
  • Dr Martens
  • Plusnet
  • Hiscox

Client Testimonials

“Pulsar’s platform uses a minimalist, modular interface that makes the capabilities and limitations of Social data instantly understandable and renders the results easily customizable and exportable.”

– John Feehan, Research & Social Insights, Discovery Channel

“I really love the CORE tool. Once I saw that ability it was very exciting because it’s just so cool to see the comparison, even in the images themselves. And imagery is so crucial because on Instagram, that’s what the customers are reacting to – they’re looking at the comments and looking at the initial image.”

– Alice Warren, Director of CX, Thinx

“We chose Pulsar as our preferred social media listening partner because of its advanced analytics capabilities and world-class research team. The Pulsar team has worked closely with the local markets to ensure they understand the benefits and limitations of social media research and are prepared to take on quick turnaround research (i.e. product recalls).”

– Christian Ohm, Head of Strategic Brand Management and Marketing Performance, Mazda Motor Europe