Building a Holistic Marketing Experience

Cassie Gasson

Chief Marketing Officer at Building a Holistic Marketing Experience

Learning Objectives

This session led by THRIVE’s Chief Marketing Officer, Cassie, covers ways to fuel rapid growth whilst maintaining long-term sustainability. Cassie will share how THRIVE delivers holistic marketing experiences throughout the customer lifecycle, how to nurture the relationship between marketing and wider teams to ensure continued momentum and how to use LinkedIn to your advantage.


Key Takeaways:



  • Sustaining the momentum after rapid growth

  • How to create holistic marketing experiences

  • Ways to leverage LinkedIn to power social proof