Product Innovation Using Systems Thinking Approach

Jemsheer Thayyullathil

Chief Engineer - Innovation & Advanced Engineering at Viking Range

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We are seeing explosion of new ideas becoming the new business models which are helping to change the way we see things and deal with them. Consumers are expecting to see new complex product models and versions faster and better. This challenges the product development team to innovate and bring new products to the market in a shorter time. Systems engineering is developed as an engineering management method that focuses on how to design, integrate and manage complex systems over their life cycles. It utilizes the system thinking principle to organize the complex systems into multiple feedback loop and define their interrelationships in development process. I would like to talk about the process of using this system thinking approach at the innovation level where the idea is being created.

Key Takeaways:

  • Overview of the systems thinking approach

  • A refined approach to pick your best innovation

  • Benefits of systems engineering

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