The Art and Science of Creating Customers for Life

Carol Carpenter

Chief Marketing Officer at VMware

Create your free account now to watch this video and browse the entire executive library.
Sign Up

Engaging with customers meaningfully and creating the right offers will get you sales but delight buyers and you may just cinch a customer for life. In this session, we’ll walk through how making data-driven decisions and engagement will boost sales, but complementing your hard data with soft data insights will create game changing market impact. Join Carol Carpenter, CMO of VMware, to learn strategies to appeal to customers’ three reasons for making decisions: engagement, relevancy and delight.

Q/N delivers the info you need, from the people that know Learn More

On Demand


An elite group of your peers relay insight & experience in an ever-growing video library, helping you make better business decisions.



Executive-only events connect you to the people & solutions that simplify your path to success, learn why we’re the industry leader.



Coming Soon! We’ve made it quick & simple to connect with the best solutions on the market today. You’ll even get rewarded for it.

Become an Exclusive Member Today.