The Surprising Reasons That Most “Customer-Centric” Businesses Fall Flat

Christine Rimer

Vice President, Customer Experience & Advocacy at SurveyMonkey

Learning Objectives

Customer experience took the forefront for businesses in 2020. As COVID-19 has underscored the importance of gathering stakeholder insights, what steps are you taking to maintain a competitive advantage? Christine Rimer, VP of Customer Experience and Advocacy at SurveyMonkey, will show what success looks like for truly customer-centric businesses in 2021— from operationalizing insights and innovating for your customers to investing time and resources in the right places.