The Thanksgiving Turkey Approach to Campaign Marketing

Tom Mariam

Former Director of Communications at Mariam Communications

Learning Objectives

Cooking a turkey for Thanksgiving may take some effort but it will pay off with multiple meals from that one bird after the holiday itself. The same is true for marketing. Cook up one theme for content marketing and you can serve it up at least five or six different ways for essentially the same effort. This webinar will show the many different ways you can reach your target audiences with a singular content item and why it is beneficial to do so.


Key Takeaways:



  • The many different ways to deliver singular marketing content

  • How to develop a marketing campaign

  • How to keep your marketing content fresh over time