What is Preference Management?

Claire Feeney

Director, OneTrust PreferenceChoice at OneTrust PreferenceChoice

Create your free account now to watch this video and browse the entire executive library.
Sign Up
30:01

In today’s modern privacy landscape, marketers much evaluate consent practices, data collection, and how to honor audience expectations and preferences. There is a lot to address to meet compliance requirements and customer expectations, but there is also an opportunity to build trust, honor audience choices, and deliver on a brand promise around privacy — that is where preference management comes in!


In this session, we’ll explore preference management strategies, transparent user experiences designed to build trust, and how to get started.


Q/N delivers the info you need, from the people that know Learn More

On Demand

Education

An elite group of your peers relay insight & experience in an ever-growing video library, helping you make better business decisions.

Events

Invitation-Only

Executive-only events connect you to the people & solutions that simplify your path to success, learn why we’re the industry leader.

Innovative

Solutions

Coming Soon! We’ve made it quick & simple to connect with the best solutions on the market today. You’ll even get rewarded for it.

Become an Exclusive Member Today.